We're not moved by hype.
We don’t think physical retail is ‘dead’. Though we do believe we’re in the midst of a retail revolution that requires careful, strategic repositioning for brands to thrive with consistently renewed relevance.
While others declare ‘it’s now online, not offline’, we think ‘it’s online and offline’. Think of the meteoric rise of click and collect—the intersection between physical and digital commerce. What’s the signal?
We see it as a strong signal that customers confer relevance to brands who are adopting hybrid approaches that make buying and exploring products easier and more delightful.
Instead of just 'products',
we see 'product experiences'
Connected technologies are making possible new, immersive and sensory product experiences that go beyond simply ‘online shopping’.
More and more, customers attach value to these experiences as much as they attach value to the products themselves—these are experiences your customers are willing to pay for.
Even if they don’t click ‘book’, ‘buy’ or ‘sign up’ then and there, new experience-led offerings confer long-term brand value that customers remember and return to.
In the context of this mindset, our thinking centres around finding optimal ways of curating these meaningful and memorable digital experiences that customers want to repeat and share.
How we work
We imagine, design, implement and combine those vivid digital experiences, seamlessly connecting your current commercial value with its future potential and yet-to-be-tapped online audiences—while you keep the business pistons firing.
We’ll smoothen the transition to converting your digital aspiration, with continual stewardship from a team who will have gained an intimate understanding of your brand purpose and commercial goals.
Partner with Ollo and we’ll show you what sophisticated digital solutions can really look like.